Skip to main content

Search NYU Steinhardt

Eric Hachikian

NYU/BMI Scoring for Advertising Workshop

Screen Scoring Summer Workshops

Writing for advertising requires the composer to keep calm under the clock, and write creative, effective music in only a few hours. This crash-course workshop is led by the prolific Soundcat Productions founder Eric Hachikian (Marco Polo, When We First Met), and featuring panelists and presentations from top industry professionals from leading ad agencies such as Keith D'Arcy (Warner Chappell), Karen Macmillan (Imagem/Concord Music), and Jay Wadley (Found Objects Music Productions). In three short days, the NYU/BMI Music in Advertising Workshop will teach you how to:

  • Compose quickly and efficiently, under real-world conditions
  • Write effectively for advertising
  • Compose ready-to-license production/library music
Screenshot of Eric Hachikian showcasing some of his audio mastering techniques

Eric Hachikian showcases some of his audio mastering techniques.

As a participant, your work will be critiqued by industry professionals such as Eric Hachikian and NYU Steinhardt’s acclaimed Screen Scoring faculty.

BMI Logo

Program Dates

July 5 – July 8, 2022 view sample schedule

Application Deadline

March 13, 2022
Scholarship Deadline: March 13, 2022

Costs and Fees

$55 (Non-Refundable Application Fee)
$689 (Participant Tuition)
$306 (Auditor Tuition)
$584 (On-Campus Housing $404, Required Meal Plan $180)
Scholarships and Financial Aid Available 

Intended For

High School
Post-College and Graduate Students
Continuing Professionals

Jay Wadley

Jay Wadley talks about his music production company Found Objects

Application Requirements     

  1. Fill out your personal information     
  2. Submit a short statement introducing yourself and explaining your past experience in screen scoring. You may also submit, optionally, a one-page bio.    
  3. Select the workshop (or workshops) you are interested in applying to, and specify if you are interested in applying as a participant or as an auditor.     
  4. Submit 3-6 audio/video files to showcase your music. Submit your best work, regardless of its connection with the workshop you are applying to. We are not judging your past experience in the field, but your overall composing/production skills.      

For each file, submit a PDF explaining the purpose or context of the piece/track, the composing process, technical details if applicable (libraries used, sound processors, software, etc.) and any other relevant information.

Advertising Scoring FAQs

Summer 2022 Application

The 2022 summer programs application is open. Start your application today!


COVID-19 Vaccination Requirement & Safety Measures

In response to the COVID-19 pandemic, NYU has in place ongoing public health measures and requirements to ensure the safety of all University community members.

Costs and Fees

Costs, payment procedures, scholarships, cancellation/refund policy, and financial aid details for our summer programs.

Housing Information

All you need to know about NYU summer program housing including rates, meal plans, services, and check-in/out.

International Student Information

An application checklist and information on English proficiency testing, visas, and health insurance for students from outside the United States.

Contact Us

Questions about Application, Finances,
Housing, and Meal Plans

Summer Programs

Questions About Workshop Content
Workshop Coordinators: Sergi Casanelles,
Hunter Hanson, and Kat Vokes