Music Business

Learn to navigate the fast-paced, global music industry while studying in New York City, the world's music business capital. Combine cross-disciplinary course work in business and musical arts, and gain real-world experience working with industry leaders and educators. Tailor your degree with classes in areas such as entrepreneurship, strategic marketing, concert management, A&R, data analytics, and more.

Bachelor of Science

Music Business

The Bachelor of Science in Music Business exposes students to all aspects of the industry including recording label and publisher operations, production, concerts and touring, artist and brand management, international markets, and more. A background in music is not required.

Degree Details How to Apply

Music Business networking event with Xavier Jernigan

Bachelor of Music

Music Business

The Bachelor of Music in Music Business focuses on all facets of the industry, including recording and publishing, live, A&R, global markets, entertainment law and more, alongside the development of core music practice skills and knowledge.

Degree Details How to Apply

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Master of Arts

Music Business

Learn to navigate an ever-changing global entertainment industry by studying with leading music business figures and researchers in New York City, the world's music capital.

Application Extended: Still Accepting Applications

Degree Details How to Apply

Student at podium with a list of music vendors behind her

New Sony Audio Institute Launches at NYU Steinhardt

The Sony Audio Institute, established through a strategic partnership between NYU Steinhardt and Sony, serves as a premier hub for bridging academic study with real-world music industry experience. Located at NYU’s Brooklyn campus, the studio will feature student-driven programming that integrates workshops, internships, and special events, fostering meaningful engagement between education and professional practice. In addition, the Institute will offer scholarships and research fellowships, empowering and inspiring the next generation of music creators, innovators, and industry leaders.