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Amy Whitaker

Associate Professor of Visual Arts Administration

Art and Art Professions

Amy Whitaker is a faculty member at NYU Steinhardt. She works as the intersection of art, economics, and politics. The author of four books and numerous articles, she has received the Penrose Award for equitable economic proposals for artists and the Krouse and Hutchins Prizes for humane work in political science. Her book Museum Legs received the Sarah Verdone Award, and her book Art Thinking was a Silver Medalist in the Axiom Awards. Her research has been featured in The New York Times, Time Magazine, Newsweek, The Guardian, Harpers, The Atlantic, the Financial Times, and others. She holds an MBA and an MFA as well as a BA from Williams College in art and political science and a PhD in political economy.

An artist herself and someone who has worked for many years to believe in and invent ideas that are sometimes ahead of their time, she has served as an early advisor to others including TED fellows, Joan Mitchell Grantees, and founders of The OpEd Project, Bitmark, Pollinator, and Zero Art Fair. She worked previously for the artist Jenny Holzer and the Guggenheim, MoMA, and Tate, as well as for early-stage internet law research, economics of the FDA,  the economic mapping company Locus and the investment fund D.E. Shaw & Co., L.P. She is at work on a book about democracy as a design project. 

Please see below Strategy Cases in the Arts, authored by VAA graduate students. They are intended to broaden the available teaching resources internationally and institutionally, with timely cases. They can be downloaded below under Creative Commons license.

Selected Publications

Series Editor, Strategy Cases in the Arts [Authored by VAA Graduate Students]:

See all cases here: https://sites.google.com/view/aedlab/2025-vaa-case-studies

[Cases follow accessibility guidelines including alt image text and machine-readable headings.]

 

Amy Whitaker - Selected Publications

The Real Value of Art, working paper, with Kräussl. (2025).

Art Collectors as Venture-Stage Investors. Journal of Cultural Economics. with Kräussl. (2025).

Who Owns AI? Artivate 13(2024). 

The Rise of Hybrid Practice. Artivate 11(3). (2023). 

Social Exclusion in the Arts. Review of Research in Education, 46(1): 198-228. with Wolniak. (2022).

From the Artist’s Contract to the Blockchain Ledger. Journal of Cultural Economics, 46(2): 287-315. with van Haaften-Schick. (2022).

Theory of an art market scandal. American Journal of Cultural Sociology, 10(2): 225-247. with Greenland. (2021).

Fractional equity, blockchain, and the future of creative work. Management Science, 66(10), 4594–4611. with Kräussl. (2020).

Art, antiquities, and blockchain. International Journal of Cultural Policy. with Bracegirdle, De Menil, Gitlitz, and Saltos. (2020).

Art and blockchain: A primer, history, and taxonomy of use cases in the arts. Artivate: A Journal of Entrepreneurship in the Arts, 8(2), 21–46. (2019).

Books:

The Story of NFTs: Art, Technology, and Democracy, Rizzoli/MCA Denver. with Abrams. (2023).

Economics of Visual Art: Market Practice and Market Resistance, Cambridge University Press. (2021).

Art Thinking, Harper Business. (2016).

The Social Life of Artistic Property. Publication Studio. (2014). With Caroline Woolard, Michael Mandiberg, Pablo Helguera, and William Powhida.

Museum Legs, Hol Art Books. (2009).

Programs

Visual Arts Administration

Learn how to be a dynamic leader in the visual arts field. Our Visual Arts Administration program was the first in the nation to focus on visual arts management careers in both traditional and alternative contexts.

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