This course introduces students to key concepts of communication, media, culture, and technology. Surveys the models, theories, and analytical perspectives that form the foundations for the study of the major in Media, Culture, and Communication. Topics include modes of communication, rhetoric, persuasion, public sphere, mass media, media effects, reception, global media, social media, ideology, cultural practices, discourse, data, and algorithmic culture. Satisfies Core Societies & Social Sciences for non-MCC Steinhardt students.
