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The Business of Media

Detailed examination of the business models and economic traits in a variety of media industries including film and television, cable and satellite, book and magazine publishing, gaming and the Internet. Emphasis on historical trends and current strategies in both domestic and global markets.

Course #
MCC-UE 1020
Credits
4
Department
Media, Culture, and Communication

Professors

Ted Magder

Special Advisor for Policy, Strategy, and Innovation; Associate Professor of Media, Culture, and Communication

ted.magder@nyu.edu