A survey of numerous significant emergent cultural and geographic economies that will undergird the production and distribution of music and related goods and services over the next decade. The course lays out several major theoretical, technological, and sociological threads linking popular music and networked communications systems and media, with an emphasis on key international and diasporic markets.
Through a mix of cultural and political-economic theory and examinations of real-world events, trends, enterprises, fans, and artists, the course will develop students’ critical and analytical skills for evaluating which of the emerging models and markets for music will prosper, where, and why. Topics covered include Cultural Hybridity and Globalization theory; Network Information Economies, digitization and datafication; the roles of platforms and algorithms; interactive media, games and live streaming; Music Cities and cultural governance; and examinations of contemporary music markets in Asia, Latin America, and Africa, with a focus on Brazil, China, South Korea, India, and Nigeria.
Remote Learning Format
Instruction will include a synchronous mix of lectures, in-class discussions, and zoom breakout room discussions on the following dates and times:
- January 4, 7, 11, and 15, 2021, from 10:00 AM – 12:15 PM (EST)
- January 5,8, 12, and 14, 2021, from 2:00 PM – 4:15 PM (EST)
- NYU graduate students
- Non-NYU graduate students and professionals who are not enrolled at an academic institution.
- Music Business
- Music Education
- Music Technology
- Media, Culture, and Communication
- Performing Arts Administration
This is not a complete list. We value diverse perspectives in our programs and encourage students from other majors and professions.
Students are required to self-register for the listed course per the NYU Academic Calendar for January 2021:
- MPAMB-GE 2203 Section 095 (Class# 1466) Emerging Models and Markets for Music - 3 credits
This course is offered through the Music and Performing Arts Professions department.
Important Note: All program applicants are encouraged to meet with their academic adviser to determine if and how this course may be applied towards their program requirements and degree completion.
Sam Howard-Spink, Clinical Associate Professor of Music Business
Visit the Office of Global Affairs Short-Term Graduate Courses Policies page.