NYU Steinhardt

Public Relations: Theory and Process

  • Course Number: MCC-UE 1750
  • Hours: 45
  • Units: 4
  • Description: Public relations means different things to different things to different people but it has one undeniable element: communication. This course is concerned with arranging, handling, & evaluating public relations programs. Students work with actual case histories & deal with contemporary topics such as the use of the computer in public relations.
  • Old Course Number: E59.1750