Music Business Graduate Program Director Dr. Catherine Moore is frequently sought out for comment on issues facing the music industry, such as one hit wonders and the challenges of indie music marketing. Showing the wide range of her industry knowledge, Dr. Moore most recently shared expertise on three vastly different topics:
In “Jay-Z and the Mainstreaming of the ‘Album App’” (Time Business & Money, 7/11/13), Dr. Moore comments on the use of apps as a new way to reach audiences, such as Jay-Z’s “Magna Carta Holy Grail” app accompanying his new album.
In “Steinway Considers a Global Future After Sale” (Wall Street Journal, 7/12/13), Dr. Moore shifts gears to comment on the possible artistic and financial future for this legendary company after its recent sale to a private equity firm.
Dr. Moore is also quoted in “Radiohead’s Thom Yorke Leaves Spotify. Will Others Follow?” (Time Business & Money, 7/16/13), explaining why artists struggle to fully accept the streaming business model.
From new tech strategies to classic business matters, Dr. Moore remains a go-to source for music industry insight.