McIlwain Awarded NSF Grant for Race Appeal Research

Charlton McIlwain, Associate Professor of Media, Culture, and Communication, was awarded a grant of approximately $21,000 from Time-Sharing Experiments for the Social Sciences (TESS), funded by National Science Foundation (NSF). The award for his project - "The Effects of Racial and Racist Appeals on White Voters (with Stephen Maynard Caliendo)" - includes Jeremy Freese and Penny Visser, principal investigators.

The study tries to ascertain how Anti-Black racial appeals and Black candidate appeals to racial authenticity affect Black and White potential voters' perception of both Black and White candidates. Results from the study are part of McIlwain's forthcoming book "Race Appeal" (with Stephen Maynard Caliendo; Temple, 2010).