Department of Music and Performing Arts Professions

Summer Programs

NYU/BMI Music in Advertising Workshop

Program Description | Courses & Faculty | Costs | Apply & Audition | For More Information


Intended For: All Levels

See the NYU/BMI Music in Advertising Workshop at a glance:

  • Priority Application Deadline: April 21, 2014 (learn How to Apply)
  • Final Application Deadline: May 5, 2014
  • Program Dates: July 25 - July 27, 2014
  • Required Student Orientation: July 24, 2014, 3 p.m.
  • Housing Dates: July 24 - July 28, 2014
  • Tuition: $550 Participant, $250 Auditor 
  • Scoring for Film and Multimedia:

Program Description

See the 2014 NYU/BMI Music in Advertising Workshop Schedule.

The NYU/BMI Music in Advertising Workshop is an intensive three-day seminar dedicated to the business and techniques of producing and composing music for advertising, corporate branding and music production libraries. These areas constitute the world’s most heard music and provide major revenue streams for composers. 

This is the first workshop of its type to focus on the eclectic mix of the musician/production skills and the business acumen needed to be successful in these areas. Spearheaded by award-winning media composer Andy Bloch (Human: Music and Sound Design), the faculty and panelists will feature composer Peter Nashel (Duotone Audio Group),and music producer Keith D'Arcy (Universal Music Publishing Group). In a dynamic mix of informative industry panels, faculty critiques sessions and live recordings in the state-of-the-art NYU James Dolan recording studio, participating composers will produce and record their music with top-tier musicians and engineers, under real-world conditions.

 • Study with acclaimed media composers and faculty who have produced music for thousands of advertising spots, production libraries and scores for television and film.

 • Benefit from a concentrated three day film scoring workshop in the heart of New York City

 • Evening presentations by BMI


Artistic Director: Andy Bloch, composer and managing partner of Human: Music and Sound Design (

Producers: Ron Sadoff, Director of Film Scoring, New York University and Doreen Ringer-Ross, BMI Vice President of Film/TV Relations


Below are all costs associated with the NYU/BMI Music in Advertising Workshop:

  • Tuition: $550 Participant, $250 Auditor
  • Application Fee: $50; nonrefundable and paid at the end of the 2014 Summer Application
  • Housing (optional): $220 shared room see the Housing & Meal Plan page for more information

Please note that there are additional fees for all International Students. For information about financial aid and scholarships, see the Finances page. 

Apply & Audition

The program is intended for participants 18 years and older. Applicants under 18 will be considered on a case-by-case basis. If you would like to be considered for the workshop you must complete the following:

For More Information

Program Administration                     

MPAP Summer Programs
35 West 4th Street, Suite 1077
New York, NY 10012
(p) 212 998 5438

Academic Content        

Mark Suozzo
Visiting Associate Professor
35 West 4th Street, Suite 1077         
New York, NY 10012
(p) 212 992 9462


Ron Sadoff
Film Scoring Director
35 West 4th Street, Suite 1077
New York, NY 10012 
(p) 212 998 5779