Art Objects as Visual Ideas for Teaching

• Course Number: ARTED-GE 2017
• Hours: 30 + tba
• Units: 3
• Description: Investigates the processes art galleries & museums employ to expand visitor ship, membership, attendance & support. The course will examine professional practices in constituency identification & analyze audience members' values & lifestyles as they pertain to consumer & visitor decision making. Students will study the methods used in preparing creative marketing strategies, visitor surveys & membership drives. Through practical review of audience needs assessments, the course will prepare students to create programs, expand audience & meet community interests.
• Old Course Number: E92.2017